{"id":442,"date":"2026-06-25T18:22:35","date_gmt":"2026-06-25T12:52:35","guid":{"rendered":"https:\/\/kolkatadigital.in\/blog\/?p=442"},"modified":"2026-06-25T18:24:57","modified_gmt":"2026-06-25T12:54:57","slug":"digital-marketing-vs-traditional-marketing","status":"publish","type":"post","link":"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/","title":{"rendered":"Digital Marketing vs Traditional Marketing: Which Works Better in 2026?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Digital marketing uses online channels like search, social media, and email to reach customers with measurable, trackable results, while traditional marketing uses offline channels like TV, print, radio, and billboards to build broad awareness without precise tracking.<\/strong> For most small and local businesses in 2026, digital marketing delivers a more cost-efficient and accountable return \u2014 but traditional marketing still has a role in building broad local trust, especially for certain audiences and industries.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you&#8217;ve already read our guide on<a href=\"https:\/\/claude.ai\/what-is-digital-marketing\"> what digital marketing is<\/a>, this page goes deeper into exactly how it compares to the offline methods businesses have relied on for decades.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg-1024x576.png\" alt=\" Infographic comparing digital marketing and traditional marketing cost structure and ROI tracking\" class=\"wp-image-451\" srcset=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg-1024x576.png 1024w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg-300x169.png 300w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg-768x432.png 768w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg-1536x864.png 1536w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg.png 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Last updated: June 2026<\/em><br><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Digital_Marketing_vs_Traditional_Marketing_Side-by-Side_Comparison\" >Digital Marketing vs Traditional Marketing: Side-by-Side Comparison<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Cost_Comparison_Digital_vs_Traditional_Marketing\" >Cost Comparison: Digital vs Traditional Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Which_Has_Better_ROI_%E2%80%94_Digital_or_Traditional_Marketing\" >Which Has Better ROI \u2014 Digital or Traditional Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#When_Traditional_Marketing_Still_Makes_Sense\" >When Traditional Marketing Still Makes Sense<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Is_Online_Marketing_the_Same_as_Digital_Marketing\" >Is Online Marketing the Same as Digital Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Is_Internet_Marketing_the_Same_as_Digital_Marketing\" >Is Internet Marketing the Same as Digital Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/#Frequently_Asked_Questions\" >Frequently Asked Questions<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Digital_Marketing_vs_Traditional_Marketing_Side-by-Side_Comparison\"><\/span><strong>Digital Marketing vs Traditional Marketing: Side-by-Side Comparison<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"897\" height=\"581\" src=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-raditional-marketing-comparison.webp\" alt=\"Digital Marketing vs Traditional Marketing: Side-by-Side Comparison \" class=\"wp-image-444\" srcset=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-raditional-marketing-comparison.webp 897w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-raditional-marketing-comparison-300x194.webp 300w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-raditional-marketing-comparison-768x497.webp 768w\" sizes=\"auto, (max-width: 897px) 100vw, 897px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cost_Comparison_Digital_vs_Traditional_Marketing\"><\/span><strong>Cost Comparison: Digital vs Traditional Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg-1024x576.png\" alt=\"\" class=\"wp-image-452\" srcset=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg-1024x576.png 1024w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg-300x169.png 300w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg-768x432.png 768w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg-1536x864.png 1536w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-ad-targeting-precision-vs-traditional-marketing.jpg.png 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The biggest practical difference business owners notice first is cost structure, not just cost amount.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Traditional marketing requires upfront, fixed spending.<\/strong> Printing flyers, buying a newspaper ad slot, or booking radio airtime means paying the full cost before knowing whether it worked. If the offer or message doesn&#8217;t land, that spend is already gone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Digital marketing allows spending to scale with results.<\/strong> A Google Ads or Facebook Ads campaign can be tested with a small daily budget, monitored closely, and adjusted or paused based on real performance \u2014 rather than committing a large amount upfront on a guess.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the Indian market specifically, this difference is significant for small businesses: traditional marketing typically generates approximately \u20b9150\u2013400 in revenue for every \u20b9100 spent, though tracking this precisely is rarely possible, while digital marketing budgets make ROI tracking far more transparent. A targeted Facebook or Instagram ad campaign can start at \u20b9300\u2013500 per day, with the ability to target by age, gender, location, interests, income bracket, and purchase behavior \u2014 a level of targeting traditional marketing simply cannot offer.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Which_Has_Better_ROI_%E2%80%94_Digital_or_Traditional_Marketing\"><\/span><strong>Which Has Better ROI \u2014 Digital or Traditional Marketing?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg-1024x576.png\" alt=\"Local business storefront signage representing hyperlocal traditional marketing alongside digital presence\" class=\"wp-image-453\" srcset=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg-1024x576.png 1024w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg-300x169.png 300w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg-768x432.png 768w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg-1536x864.png 1536w, https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/hyperlocal-traditional-marketing-local-business-signage.jpg.png 1672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Digital marketing generally delivers more measurable and often higher ROI than traditional marketing, primarily because of how precisely it can be tracked.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why traditional marketing&#8217;s ROI is hard to verify:<\/strong> When someone visits a store after seeing a billboard or hearing a radio spot, there&#8217;s usually no direct way to attribute that visit to the specific ad \u2014 businesses typically rely on estimations, customer surveys, or year-over-year comparisons to gauge effectiveness.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why digital marketing&#8217;s ROI is easier to prove:<\/strong> Every click, form fill, and sale from a digital campaign can be traced back to the exact ad, keyword, or post that drove it, using tools like Google Analytics or Meta Ads Manager. Most digital marketers strive for an average ROI of 5:1 \u2014 five dollars in revenue gained for every one dollar spent \u2014 which is considered slightly above average by industry benchmarks, with exceptional results reaching 10:1 or higher.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This doesn&#8217;t mean every digital campaign automatically outperforms every traditional one \u2014 a poorly targeted Google Ads campaign can still waste money. But the ability to <em>see<\/em> what&#8217;s working and fix it mid-campaign is the structural advantage digital holds that traditional marketing cannot match.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"When_Traditional_Marketing_Still_Makes_Sense\"><\/span><strong>When Traditional Marketing Still Makes Sense<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Despite digital&#8217;s measurability advantage, traditional marketing isn&#8217;t obsolete. It still works well for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hyperlocal, walk-in-driven businesses<\/strong> (a salon relying on neighborhood visibility, a local restaurant) where a hoarding or local newspaper ad reaches the exact nearby audience<\/li>\n\n\n\n<li><strong>Building broad trust quickly<\/strong> \u2014 a billboard or TV spot can convey scale and credibility that a small Instagram page hasn&#8217;t built yet<\/li>\n\n\n\n<li><strong>Audiences with lower digital engagement<\/strong> \u2014 certain older or rural demographics may still respond better to print, radio, or in-person promotion<\/li>\n\n\n\n<li><strong>Brand reinforcement alongside digital<\/strong> \u2014 many businesses use both together, for example a banner outside a shop that reinforces the same message running in their Google Ads<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The realistic answer for most small businesses isn&#8217;t &#8220;pick one&#8221; \u2014 it&#8217;s using digital marketing as the primary, measurable engine for leads and sales, while keeping a light traditional presence (signage, local print) where it still adds value.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_Online_Marketing_the_Same_as_Digital_Marketing\"><\/span><strong>Is Online Marketing the Same as Digital Marketing?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes \u2014 for practical purposes, <strong>online marketing and digital marketing are used interchangeably<\/strong>, and the comparison above applies equally to both terms. Technically, online marketing refers specifically to internet-based channels, while digital marketing is the slightly broader umbrella that also includes things like SMS marketing or digital billboards. For a small business deciding how to spend a marketing budget, this distinction rarely changes the decision \u2014 the channels in question (search, social, email, ads) are the same either way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We cover this terminology distinction in more detail in our main <a href=\"https:\/\/kolkatadigital.in\/blog\/what-is-digital-marketing\/\">digital marketing guide<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_Internet_Marketing_the_Same_as_Digital_Marketing\"><\/span><strong>Is Internet Marketing the Same as Digital Marketing?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, in the same way \u2014 <strong>internet marketing is essentially another name for the online portion of digital marketing.<\/strong> Some older sources use &#8220;internet marketing&#8221; specifically for web-based promotion (websites, search engines, email) and reserve &#8220;digital marketing&#8221; for anything that uses digital technology, including channels like SMS or digital TV ads. In current usage, especially in India, the three terms \u2014 digital marketing, online marketing, and internet marketing \u2014 are treated as synonyms in almost all everyday and business contexts.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span><strong>Frequently Asked Questions<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1781955552135\"><strong class=\"schema-faq-question\"><strong>Is digital marketing better than traditional marketing?<\/strong><\/strong> <p class=\"schema-faq-answer\">For most small and local businesses in 2026, digital marketing offers better measurability and more efficient budget control. Traditional marketing still has value for hyperlocal trust-building and reaching audiences with lower digital engagement.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1781955643138\"><strong class=\"schema-faq-question\"><strong>Is digital marketing cheaper than traditional marketing?<\/strong><\/strong> <p class=\"schema-faq-answer\">Often yes \u2014 digital marketing allows flexible, scalable budgets starting from a small daily spend, while traditional marketing typically requires a larger fixed cost paid upfront before results are known.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1781955671694\"><strong class=\"schema-faq-question\"><strong>What is the main difference between digital and traditional marketing?<\/strong><\/strong> <p class=\"schema-faq-answer\">The main difference is measurability. Digital marketing can be tracked precisely \u2014 clicks, conversions, and costs are visible in real time \u2014 while traditional marketing relies on estimation and indirect attribution.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1781955701968\"><strong class=\"schema-faq-question\"><strong>Is online marketing different from digital marketing?<\/strong><\/strong> <p class=\"schema-faq-answer\">Not in any way that matters practically \u2014 the two terms are used interchangeably. Online marketing is technically a subset of digital marketing, but the channels and strategies involved are the same.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1781955723464\"><strong class=\"schema-faq-question\"><strong>Should a small business use both digital and traditional marketing?<\/strong><\/strong> <p class=\"schema-faq-answer\">Many businesses benefit from combining both \u2014 using digital marketing as the primary measurable channel for leads and sales, while keeping a light traditional presence like local signage for broad visibility.<\/p> <\/div> <\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Not sure which mix is right for your business?<\/em><a href=\"https:\/\/claude.ai\/chat\/97ec29d8-4fed-4562-9359-00e80e4d801c#\"><em> <\/em><\/a><em><a href=\"https:\/\/kolkatadigital.in\/contact.html\" type=\"link\" id=\"https:\/\/kolkatadigital.in\/contact.html\"><strong>Get in touch with Kolkata Digital<\/strong> <\/a>for a strategy built around your specific budget and goals.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital marketing uses online channels like search, social media, and email to reach customers with measurable, trackable results, while traditional marketing uses offline channels like TV, print, radio, and billboards to build broad awareness without precise tracking. For most small and local businesses in 2026, digital marketing delivers a more cost-efficient and accountable return \u2014 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":451,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing vs Traditional Marketing: Which Works Better in 2026? | Kolkata Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Marketing vs Traditional Marketing: Which Works Better in 2026? | Kolkata Digital\" \/>\n<meta property=\"og:description\" content=\"Digital marketing uses online channels like search, social media, and email to reach customers with measurable, trackable results, while traditional marketing uses offline channels like TV, print, radio, and billboards to build broad awareness without precise tracking. For most small and local businesses in 2026, digital marketing delivers a more cost-efficient and accountable return \u2014 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kolkatadigital.in\/blog\/digital-marketing-vs-traditional-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Kolkata Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=61575932545900#\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-25T12:52:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-25T12:54:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kolkatadigital.in\/blog\/wp-content\/uploads\/2026\/06\/digital-marketing-vs-traditional-marketing-roi-comparison.jpg.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1672\" \/>\n\t<meta property=\"og:image:height\" content=\"941\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" 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